K-pop Idols Prepare for Life Beyond the Spotlight
Behind the glamour of South Korea's entertainment industry, an increasing number of celebrities are preparing for life beyond the spotlight. As the K-pop landscape continues to evolve, many idols and TV personalities have come to realize that their careers can change overnight, making it essential to diversify their skills and explore alternative paths.
The trend has resonated with many young Koreans, who often discuss 'backup plans' and career diversification on social media amid growing economic uncertainty. In fact, a recent survey revealed that 70% of Gen Z respondents in South Korea have considered changing careers or industries due to job insecurity. This phenomenon is not unique to the entertainment industry, as professionals across various sectors are seeking stability and flexibility.
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Former Secret member Jun Hyo-seong recently drew attention for earning a pet care certification, which she obtained while appearing on comedian Kim Sook's YouTube channel. Jun shared that she began considering what she might do if she ever left the entertainment industry: 'I earned a pet care manager certification,' she said. 'I started thinking about what I would do if I were no longer an entertainer, and I realized I wanted to do something that helps animals.'
Red Velvet member Joy is also pursuing a similar path, having recently completed a course in insurance consulting. According to sources close to the group, Joy's interest in finance stems from her desire to provide financial stability for herself and her loved ones. By acquiring this certification, she aims to create a safety net that will support her both within and outside of the entertainment industry.
Other K-pop idols have followed suit, exploring various alternative careers such as dog grooming, beauty services, and fitness instruction. While some might view these pursuits as unconventional, they demonstrate the growing awareness among K-pop stars about the importance of financial security and personal fulfillment.