South Korean musician Psy's global megahit 'Gangnam Style' has surpassed 6 billion views on YouTube, becoming the first K-pop music video to reach the milestone, the singer's agency said on Monday. The video crossed the mark on Friday, nearly 14 years to the day after it was released on July 15, 2012.
It took about two years and seven months for the video to gain its latest 1 billion views, after surpassing the 5-billion-view mark on Dec. 30, 2023. Powered by its catchy lyrics, iconic horse-riding dance move, and the singer's signature swagger, 'Gangnam Style' became a viral sensation in 2012, topping charts worldwide and breaking numerous records.
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- Psy's 'Gangnam Style' has been certified diamond by the Recording Industry Association of America (RIAA) for selling over 10 million copies in the United States alone. This achievement demonstrates the song's enduring popularity and its ability to transcend generations and geographical boundaries.
- The music video, directed by Cho Ui-seok and Seo Hyun-seung, features Psy riding a white horse through the affluent Gangnam neighborhood in Seoul, South Korea. The video's visuals, combined with the catchy hook and lyrics, have been praised for their creativity and humor.
- 'Gangnam Style' was the first K-pop song to reach number one on the US Billboard Hot 100 chart, marking a significant milestone in the history of Korean popular music. This achievement paved the way for future generations of K-pop artists to break into the global market.
- The song's impact extends beyond its viewership numbers; 'Gangnam Style' has been credited with helping to popularize K-pop worldwide and contributing to the genre's growing recognition and acceptance globally. The song's success can be attributed, in part, to Psy's charisma and stage presence, as well as his ability to blend traditional Korean music elements with modern pop sensibilities.
- The video's 6 billion views on YouTube are a testament to the song's timelessness and its continued relevance in today's musical landscape. As one of the most-watched videos on the platform, 'Gangnam Style' remains an iconic representation of K-pop's global influence and appeal.
With over 6 billion views on YouTube, 'Gangnam Style' has cemented its place as a cultural phenomenon and a landmark in the history of K-pop. As the music industry continues to evolve, Psy's legacy serves as a reminder of the impact that innovative and catchy music can have on a global scale.
The success of 'Gangnam Style' has paved the way for future generations of K-pop artists, including groups like BTS, Blackpink, and EXO, who have all achieved significant global success in recent years. As the popularity of K-pop continues to grow, it is clear that Psy's legacy will continue to inspire and influence new generations of musicians and fans alike.